Singapore Road Safety Council

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Singapore Road Safety Month (SRSM) 2015

The Singapore Road Safety Council (SRSC) and Traffic Police Department (TP) launched the Singapore Road Safety Month (SRSM) 2015 and “RoadPro” mobile application at Marina Bay Sands on Saturday 9 May 2015. Associate Professor Mr Faishal Ibrahim, Parliamentary Secretary, Ministry of Health and Ministry of Transport graced the event as the Guest-of-Honour. The SRSM, which is into its third year, is part of the “Safer Roads Singapore” action plan to foster a culture of safe and courteous road use. This year’s road safety activities are focused on promoting a culture of road safety amongst the young.

The Singapore Road Safety Council (SRSC) and Traffic Police Department (TP) launched the Singapore Road Safety Month (SRSM) 2015 and “RoadPro” mobile application at Marina Bay Sands on Saturday 9 May 2015. Associate Professor Mr Faishal Ibrahim, Parliamentary Secretary, Ministry of Health and Ministry of Transport graced the event as the Guest-of-Honour. The SRSM, which is into its third year, is part of the “Safer Roads Singapore” action plan to foster a culture of safe and courteous road use. This year’s road safety activities are focused on promoting a culture of road safety amongst the young.

  

TP had recently launched the “Use Your RoadSense” movement to shape the behaviour and practices of various groups of road-users. This movement is a new, innovative approach to road safety education and engagement, and leverages conversations and collaborations with all road user groups to build and sustain a shared culture of safe road use. The first dialogue session for the “Use Your RoadSense” movement was held in early April 2015. Please refer to the website www.facebook.com/roadsense.sg for more details on the “Use Your RoadSense” movement.

 

In conjunction with the movement, TP launched the “RoadPro” mobile application, which allowed users to understand what type of road user they are. There were eight road-user profiles and users have to answer several questions before the application will determine their road user profile. Based on this profile analysis, the game provided users with suitable suggestions on road safety and how they became a safer road user. TP hoped that the individualised profile will spark self-reflection among road-users on their own behaviour, and encouraged them to become safer road-users.

Last year, Volvo Trucks Singapore, together with SRSC and TP produced an educational road safety video for heavy vehicle drivers as part of the children road safety programme “Safety at Eye Level”, launched during SRSM 2014. This year, an educational video on road safety has been produced for children to educate them on the importance of using the kerb drill and making eye contact with motorists when crossing the roads. The video will be available in both English and Mandarin. It will be distributed to 160 primary schools and 152 secondary schools as part of their education curriculum on road safety.